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The Master Plan of Evangelism

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Brand: Baker Publishing

For more than forty years this classic study has shown Christians how to minister to the people God brings into their lives. Instead of drawing on the latest popular fad or the newest selling technique, Dr. Robert E. Coleman looks to the Bible to find the answer to the question: What was Christ's strategy for evangelism? This convenient, portable format has an updated look for a new generation of readers.


About the Author

Robert E. Coleman  is a distinguished professor emeritus of evangelism and discipleship at Gordon-Conwell Theological Seminary. He also served as dean of the Billy Graham International Schools of Evangelism as well as director of the Billy Graham Center Institute of Evangelism at Wheaton College. He is the author of  The Master Plan of Evangelism , which has sold more than 3 million copies.
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